Financially Unstable Homeowners ⋆ Real Estate Investor Lists

Use the Financial Stability Score (FSS) to find Off Market Motivated Seller Leads for your next direct mail campaign

Request Homeowners With Low FSS List Why is FSS so Effective?

RE-INVESTOR LIST uses the Financial Stability Score (FSS) to identify homeowners who are likely to be experiencing financial problems

Add Low Financial Stability Scores to Owner Occupied and Absentee Homeowner Lists

Get these Off-Market Leads: find sellers before they put property on the market

What is the Financial Stability Score? (FSS)

The FSS was originally created by the credit industry. Business offering loans only wanted send mail to people “likely to qualify” for a credit offer. As an example – a car dealer doesn’t want to spend money mailing to people who probably won’t to be able to qualify for a loan.

It is a complex model to select people likely to qualify for an offer based on their economic stability.

When looking for Motivated Sellers, we target homeowners on the opposite end of the spectrum: people who are most likely to be having financial difficulty.

By applying Low ESI to your list, you add a level of motivation – homeowners who are struggling economically are more likely to want to sell their homes.

This can be used to target owner occupied and absentee owners.

FSS will focus your mailing to the most motivated sellers to save you money on printing and postage

FSS is best alternative to "Tax Delinquent", "Tax Default", ""Days Late" and Pre-Foreclosure"

The Financial Stability Score can be very beneficial in helping Real Estate Investors reach out to Motivated Sellers

The FSS can be used in place of:
- 30-60-90 Days Late Lists
- Pre-Foreclosure Lists
- Foreclosure Lists
- Bankruptcy Lists
The score can be applied to absentee owners and owner occupied
Additional criteria such as home value, single/multifamily/condo or number of bedrooms so you can mail to owners of property that you would want to buy
More motivated seller attributes such as owner age, length of ownership and high equity work to save the size of your mailing
Financial Stability Scores can be applied to homeowners all across the USA, even in areas that don’t provide public data such as Absentee Owners

How do the scores work?

The scores are assigned to every consumer household – homeowners and renters alike. Don’t worry, our file only has the homeowners.

A two-digit Financial Stability Score rank (01-30) is assigned to individual households.

01 = households that are very economically stable
30 = households in severe financial trouble.

The ranks are not directly related to credit scores. There are very few homeowners with a score under 20, as most of those were never able to qualify to purchase one.

The Financial Stability Score (FSS) uses a proprietary combination of information including demographic, household response and public data.

It’s a valuable tool for increasing the effectiveness your marketing dollars.

Your letter can solve the distressed homeowner's problems

What you bring to the table for these struggling homeowners

It takes a lot of work to get a house ready to go on the market for the traditional real estate transaction.

Your offer to save the “sprucing-up” effort with a quick- sale, as-is could be just what they need to make a decision.

Take it several steps further and have specialists that you can bring in: buy valuable furniture and estate items, run a yard sale, find a new place to live.

Cash-Strapped Homeowners

Lower Home Value

Lack of updates and deferred maintenance can mean that the home could be bought at a bargain in comparison to other homes in the area.

Advantage for investor

Add the Financial Stability Score to your Mailing List

Senior Homeowner Lists

Seniors who have been in their homes for many years have built up equity but often become cash-strapped.

The FSS can identify the homeowners who could be ready to sell without the hassle of updating and catching up on maintenance.

Add FSS to your list of Senior Homeowners with 15+ Year Ownership

Financially Struggling Homeowners

Owner occupied homeowners of all ages get in trouble with finances. This is a great substitute for Pre-foreclosure lists and 30-60-90 Days Late lists.

They are available across the country and aren’t on the radar of other investors.

The lowest FSS scores are applied to this list.

Absentee Homeowner Lists

In addition to getting weary of the responsibility of managing an extra property, Absentee Homeowners can also have taken on too much financial burden.

They can become cash-strapped for many reasons. FSS can identify absentee homeowners who can be ready to get a quick solution to their financial burdens.

Add FSS to your list of Absentee Homeowners with Equity