Senior Homeowners

Seniors Homeowners with 15+ Year Ownership

Seniors are a great target as seller leads for Real Estate Investors. After many years in their home, they are often ready to downsize or transition into assistance.

Seniors off market leads

Get Your Off-Market Leads: find sellers before they put property on the market

Why Are Senior Homeowners such good seller leads for your mail campaign?

These older homeowners have been living in their home for a long time.

  • By the time they reach their 50’s and 60’s, most are empty nesters who can be ready to downsize and get rid of the responsibility.
  • By the time people are in their 70’s and 80’s, transitioning into senior living with assistance can be very attractive or even necessary.

One big stumbling block to putting it on the market is the work that it will take to “get it ready to sell”. This is where you come in.

seller leads ready to downsize
Empty Nester's Ready to Downsize

Recommended Senior's List

We recommend Seniors Age 50 or 60 up to 89

Have lived in home for 15-20 or more years

Single family homes – you can include multifamily as well, but quite often they might have a family member living in one of the other units

You decide the home value for your area. It can be okay to go higher based on assessment, but you can often get it for less because of updating and deferred maintenance.

seniors ready to sell their house
This house is too much to handle

Cost of the Basic List

Pricing for the basic Senior Homeowner List:

$70/1000 addresses (7 cents per name)

Minimum Order: $175 or up to 2,333 addresses)

Customize the Basic Senior Homeowner List

  1. Geographic Area – Specify cities, zip codes or counties. We can give a breakout by zip code for your county to help you choose your area if you want.
  2. Home Market Value – Do you want the high end with potentially $MM homes as well as the very low end? or do you want to limit the range. HMV utilizes the assessed value and brings other valuation model calculations.
  3. Property Type – Recommend Single Family – can add multifamily if wanted.
  4. Purchase Date – will be included in the file

Cost for Upgrades

$5/1000 for each criteria (5 cents per name)
Bedrooms, Number Stories, Year Built (in ranges)

$10/1000 for each criteria
Owners Age, Number of Bathrooms, HomeS Size, Number Stories, Assessed Value

$20 – $35/1000
Financial Stability Indicator (FSS): selected or included on list

Upgrades to Further Fine Tune Your List

You can specify additional criteria, but please be aware that you want to be careful that you don’t make the list too small. You can tell us about these in the comments section

  1. Number of Bedrooms  and Bathrooms (full baths only)
  2. Home Size – Square footage of home – (in ranges)
  3. Home Assessed Value– as reported by the county (in ranges)
  4.  Owner Age – Some investors prefer older owners
  5. Lot Size – Square footage of the lot, available in ranges –  very limited availability
  6. Low Financial Stability Score (FSS) – Owners whos financial stability is well below average. This will radically cut the size of the list so you need to start with a large group. Cost is $20/1000 to select by Low FSS and $35/1000 if you want the score included on your list. See below to learn more about FSS.
  7. Exact number upcharge – We can select by exact numbers for several of the “range” for criteria such as home market value, assessed value, home & lot square footage and LTV. These range between $10-15/1000

What comes with your list?

Your list will have the owner’s name, mailing address and the property address in addition to:

  • Home Value Range
  • LTV Range
  • Purchase Date (where available)
  • Property Type

Additional premium information will be included if selected

Sometimes landscaping can be just too much

Some Defaults We Use to Pull Our Lists

Our Senior Homeowner Lists are always selected with the following:

  • One per owner
  • Non-company owned
  • Complete owner’s mailing address with zip+4
Senior Homeowners Mailing List Request
Enter zips or cities with state. If you want full counties, enter the county and state. (say if you want breakout by zip for the county)
Please note if a county combines the single and mult-family when they report to us that we are unable to distinguish between them
Do you want to specify the home value? for example: between $50k - 250k or Up to $300,000
High equity means that their house is worth quite a bit more than what they owe on their mortgage. Low Equity means that the mortgage is close to or more that the home value
Extra Charge: Beds +$5/1000, Baths +$10/1000
Please be aware of the minimum order